Entrepreneur Anne Mamaghani was keen to launch a new project wherein she shares simple tools to reveal wisdom, spark transformation and drive success. Her research-backed program reveals the clarity and wisdom of those who work with it. The program is delivered through a set of tools, including blog, audio and video components. Strengths include Anne’s approachability, intuitiveness, and her 20 years of professional experience (which includes management, facilitating workshops and mentoring, among other key skills). Anne also brings nearly 20 years of practice of daily mindfulness and meditation.
Anne was working with an online designer to create her logo, but came to us when she wasn’t getting what she needed out of that forum. We worked with Anne to define the essence of her venture through tools such as a branding questionnaire and vision boards, resulting in a highly-refined creative brief. The project consists of the creation of a new logo and website, along with other branded collateral such as business card and presentation templates.. The web devlopment piece consists of a website template with blog that is flexible and has the ability to grow with the project as new components are added, and landing pages. The project has begun as a blog site, and after the readership has reached 10,000 members, Anne will begin to introduce her products. This could be subscription-based or one-time access to products.
We wanted this project to 1. attract and retain visitors 2. convert users into customers, and 3. allow for an easy system for payment and membership logins.
We have launched the website, along with identity materials, and we’re sticking with Anne to create her email marketing collateral and landing pages for her products. So happy to have the chance to work with Anne on this exciting project!
See the Wisdom Driven website at: www.wisdomdrivensuccess.com